There is no monthly fee. We build and run the Speed to Win System, you fund the ads in your own ad account, and we invoice 30% of every sale it brings, once a month. No sale, no invoice.
The whole Speed to Win System is inside the 30%. The only money that leaves your account otherwise is ad spend, paid straight to the platforms, and any tools you already use to run your business.
| Item | In the 30%? | Who pays |
|---|---|---|
| Positioning, offer angle and audience targeting | Included | Covered by us |
| Funnel and landing pages, built and hosted on Wealth Marketing AI | Included | Covered by us |
| Ad copy, static creatives and video edits | Included | Covered by us |
| Daily campaign management on Meta and Google | Included | Covered by us |
| AI qualification, appointment setting and follow-up on every lead | Included | Covered by us |
| CRM, pipeline and click-to-sale tracking on Wealth Marketing AI | Included | Covered by us |
| Reporting and a monthly numbers call | Included | Covered by us |
| Ad spend on Meta and Google | Separate | You, paid directly to the platforms from your own ad account. It never routes through us. |
| Tools you already run the business on (calendar, payment processor, video calls) | Separate | You, at whatever you already pay. We connect to them. |
| Raw footage of you for video ads | Separate | You record on a phone from our scripts. We script, cut and caption it. |
| Taking the sales call and closing | Separate | You. That is the one thing we do not do for you. |
The numbers below are inputs we chose to show the math. They are not a result any client had and not a projection for you.
Every figure above is an assumption chosen to make the arithmetic easy to follow. Your program price, your close rate, your niche and your ad costs set the real numbers, and they move month to month. Nothing here is a guarantee of calls, sales or income.
Retainers. Most agencies charge a fixed monthly fee whether or not you close anything. AgencyAnalytics' agency pricing guide (published 20 November 2025) lists full-service digital marketing at $2,500 to $5,000 a month for smaller clients and $5,000 to $15,000 a month for mid-sized companies, and paid-ads management fees at 10% to 30% of monthly ad spend (agencyanalytics.com). Swydo's agency pricing report (published 16 February 2026, updated 20 May 2026) puts small-business retainers at $1,000 to $5,000 a month and mid-market at $5,000 to $15,000, and notes that most agencies keep $1,000 to $5,000 monthly minimums regardless of ad spend (swydo.com).
Media costs. LocaliQ's 2026 Search Advertising Benchmarks (updated 1 June 2026) report an average of $5.87 per click and $93.69 per lead for Business Services on search, and $4.81 per click and $77.48 per lead for Education and Instruction (localiq.com). LocaliQ's 2025 Facebook Advertising Benchmarks (updated 24 October 2025) put lead-generation campaigns at $27.66 per lead across industries and $28.22 in Education and Instruction (localiq.com). Your niche will sit above or below those averages; they are a starting point for a budget conversation, not a promise.
What coaches actually earn. The 2025 ICF Global Coaching Study executive summary reports that, worldwide, active coach practitioners charge an average fee of $234 for a one-hour session and earn an average annual revenue of $49,283 from coaching (2025 ICF Global Coaching Study, executive summary PDF hosted at wfpma.org).
So what. Against that average revenue, a $3,000 to $5,000 monthly retainer plus ad spend is a large fixed bet on an agency's promise. We tie our fee to sales instead. If the system brings you nothing, the retainer you did not pay is the point.
Benchmarks are third-party averages across many advertisers and were checked on 7 September 2026. They are not our results and not a forecast of yours.
A retainer pays an agency for activity. A share of sales pays us for outcomes. When our income depends on your closes, we have no reason to report clicks and calls as if they were the job.
It is tracked, not estimated. Every lead is logged from ad to booked call to close in the CRM on Wealth Marketing AI, so the monthly invoice is a list you can check line by line.
Your ad account stays yours. You fund it, you see every dollar, and you can pause it. Media never routes through us, so there is no markup hiding inside a spend number.
It is why we are selective. Because we only earn when you close, we take a few coaching partners per niche and say so on the qualifier when it is not a fit yet.
There is no monthly retainer. We build and run the Speed to Win System and invoice 30% of every sale the system brings, once a month. The money you put in is your ad spend, which you pay directly to Meta or Google inside your own ad account. In a month where the system brings no sales, there is no invoice from us.
At the end of each month we list the sales that came through the system, tracked from ad to booked call to close in the CRM, and invoice 30% of that total. Sales from your referrals, existing audience or past clients are yours and are not counted. How payment plans and refunds are treated is written into the agreement before anything launches, so there is nothing to argue about later.
There is no fixed minimum on this page because it depends on your offer price, your niche and your close rate. For orientation, LocaliQ's 2026 search benchmarks put Business Services at $5.87 a click and $93.69 a lead, and its 2025 Facebook benchmarks put lead-generation campaigns at $27.66 a lead across industries (sources above). We set a budget floor with you on the call, and you can pause or change it at any time because the account is yours.
A buyer who entered through the funnel we run, was qualified and booked by the system, and whose call and sale are recorded in the CRM on Wealth Marketing AI. Every step is tracked, so both of us can see exactly which sales count. Anyone who came from your own referrals, content or list is yours.
Coaches and consultants who already have a high-ticket offer that sells on a sales call and can fund their own ad spend. Because we only earn when you close, we take on a few coaching partners per niche and are honest on the qualifier if it is not a fit yet. It is not built for coaches who are still working out what they sell.
The 60-second qualifier tells you whether the no-retainer model fits your offer, then books the call. If you would rather skip the quiz and talk, book directly. Either way, bring your numbers and we will bring ours.
Want the full picture first? Read the Speed to Win System for coaches.