/* Wealth Marketing AI — Blog / editorial system */
:root{
  --bg:#F4F6F3; --surface:#FFFFFF; --surface-2:#EFF2EE; --ink:#13201A; --ink-soft:#54625B;
  --line:#E1E7E2; --line-strong:#CFD8D1;
  --accent:#0E9E6C; --accent-ink:#0A7C54; --accent-soft:rgba(14,158,108,.10);
  --coach:#3A57D6; --coach-soft:rgba(58,87,214,.10);
  --re:#0E8AA0; --re-soft:rgba(14,138,160,.11);
  --law:#1F3A5F; --law-soft:rgba(31,58,95,.10);
  --btn-accent:#0F9E6C; --btn-coach:#3A57D6; --btn-re:#0E8AA0;
  --btn-law:#1F3A5F;
  --shadow:0 1px 2px rgba(19,32,26,.05), 0 10px 30px rgba(19,32,26,.07);
  --fu:"Manrope",system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --fb:"Source Serif 4","Iowan Old Style",Georgia,serif;
}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]){
  --bg:#0A120E; --surface:#111A15; --surface-2:#17211C; --ink:#E9F0EC; --ink-soft:#94A39B;
  --line:#233029; --line-strong:#334037;
  --accent:#2FBE8A; --accent-ink:#39CE97; --accent-soft:rgba(47,190,138,.13);
  --coach:#8497F6; --coach-soft:rgba(132,151,246,.14);
  --re:#3BB7CE; --re-soft:rgba(59,183,206,.14);
  --law:#7FA3D6; --law-soft:rgba(127,163,214,.14);
  --shadow:0 1px 2px rgba(0,0,0,.4), 0 12px 34px rgba(0,0,0,.34);
}}
:root[data-theme="dark"]{
  --bg:#0A120E; --surface:#111A15; --surface-2:#17211C; --ink:#E9F0EC; --ink-soft:#94A39B;
  --line:#233029; --line-strong:#334037;
  --accent:#2FBE8A; --accent-ink:#39CE97; --accent-soft:rgba(47,190,138,.13);
  --coach:#8497F6; --coach-soft:rgba(132,151,246,.14);
  --re:#3BB7CE; --re-soft:rgba(59,183,206,.14);
  --law:#7FA3D6; --law-soft:rgba(127,163,214,.14);
  --shadow:0 1px 2px rgba(0,0,0,.4), 0 12px 34px rgba(0,0,0,.34);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--fb);font-size:19px;line-height:1.72;-webkit-font-smoothing:antialiased}

/* ---- top bar ---- */
.nav{border-bottom:1px solid var(--line);background:color-mix(in srgb,var(--surface) 88%,transparent);backdrop-filter:saturate(1.2) blur(8px);position:sticky;top:0;z-index:20}
.nav .in{max-width:1000px;margin:0 auto;padding:13px 22px;display:flex;align-items:center;justify-content:space-between;gap:16px}
.brand{display:flex;align-items:center;gap:9px;font-family:var(--fu);font-weight:800;font-size:14px;letter-spacing:.02em;color:var(--ink);text-decoration:none}
.brand .dia{width:20px;height:20px;color:var(--accent)}
.brand .mk{color:var(--accent)}
.nav .cta{font-family:var(--fu);font-weight:700;font-size:13.5px;text-decoration:none;color:#fff;background:var(--btn-accent);padding:9px 16px;border-radius:9px;white-space:nowrap;transition:filter .15s ease}
.nav .cta:hover{filter:brightness(1.08)}

/* ---- shared wrap ---- */
.col{max-width:720px;margin:0 auto;padding:0 22px}
.wide{max-width:1000px;margin:0 auto;padding:0 22px}

/* ---- article header ---- */
.arthead{padding:52px 0 8px}
.track-chip{display:inline-flex;align-items:center;gap:7px;font-family:var(--fu);font-weight:700;font-size:12px;letter-spacing:.08em;text-transform:uppercase;padding:5px 12px;border-radius:20px;text-decoration:none}
.track-chip.coach{color:var(--coach);background:var(--coach-soft)}
.track-chip.re{color:var(--re);background:var(--re-soft)}
.track-chip.law{color:var(--law);background:var(--law-soft)}
h1.title{font-family:var(--fu);font-weight:800;font-size:clamp(31px,5.5vw,46px);line-height:1.08;letter-spacing:-.02em;margin:16px 0 14px;text-wrap:balance;color:var(--ink)}
.meta{font-family:var(--fu);font-size:13.5px;color:var(--ink-soft);display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.meta .dot{width:3px;height:3px;border-radius:50%;background:var(--ink-soft);opacity:.6}

/* ---- article body ---- */
.article{padding:14px 0 20px}
.article > p, .article > ul, .article > ol{margin:0 0 22px}
.article h2{font-family:var(--fu);font-weight:800;font-size:clamp(23px,3.5vw,30px);letter-spacing:-.01em;line-height:1.18;margin:44px 0 14px;text-wrap:balance}
.article h3{font-family:var(--fu);font-weight:700;font-size:20px;margin:30px 0 10px}
.article a{color:var(--accent-ink);text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:2px}
.article strong{font-weight:600;color:var(--ink)}
.article ul,.article ol{padding-left:24px}
.article li{margin:0 0 10px}
.article li::marker{color:var(--accent)}
.lede{font-size:21px;color:var(--ink-soft);line-height:1.6}

/* answer-first snippet box */
.answer{background:var(--accent-soft);border:1px solid color-mix(in srgb,var(--accent) 28%,transparent);border-left:4px solid var(--accent);border-radius:0 12px 12px 0;padding:18px 22px;margin:0 0 30px}
.answer p{margin:0;font-size:18px}
.answer .lab{font-family:var(--fu);font-size:11.5px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--accent-ink);display:block;margin-bottom:7px}

/* pull / key stat */
.pull{font-family:var(--fu);font-weight:700;font-size:22px;line-height:1.4;color:var(--ink);border-top:1px solid var(--line-strong);border-bottom:1px solid var(--line-strong);padding:20px 0;margin:30px 0}
.pull b{color:var(--accent-ink)}

/* numbered steps */
.step{display:grid;grid-template-columns:38px 1fr;gap:16px;padding:18px 0;border-top:1px solid var(--line)}
.step:first-of-type{border-top:none}
.step .n{font-family:var(--fu);font-weight:800;font-size:16px;color:#fff;background:var(--accent);width:32px;height:32px;border-radius:9px;display:grid;place-items:center;margin-top:4px}
.step h3{margin:0 0 6px}
.step p{margin:0;font-size:17.5px}

/* inline CTA card */
.ctacard{background:var(--surface);border:1px solid var(--line);border-radius:16px;padding:24px 26px;margin:34px 0;box-shadow:var(--shadow);text-align:center}
.ctacard.re{border-top:4px solid var(--re)}
.ctacard.coach{border-top:4px solid var(--coach)}
.ctacard.law{border-top:4px solid var(--law)}
.ctacard h3{font-family:var(--fu);font-weight:800;font-size:22px;margin:0 0 8px;letter-spacing:-.01em}
.ctacard p{font-size:16.5px;color:var(--ink-soft);margin:0 0 16px}
.btn{display:inline-block;font-family:var(--fu);font-weight:800;font-size:15.5px;letter-spacing:.01em;text-decoration:none;color:#fff;background:var(--btn-accent);padding:15px 30px;border-radius:12px;box-shadow:0 10px 22px -10px rgba(15,26,20,.55);transition:transform .15s ease,box-shadow .15s ease,filter .15s ease}
.btn:hover{transform:translateY(-2px);filter:brightness(1.07);box-shadow:0 16px 30px -12px rgba(15,26,20,.6)}
.btn.re{background:var(--btn-re)}
.btn.coach{background:var(--btn-coach)}
.btn.law{background:var(--btn-law)}
.btn.ghost{background:transparent;color:var(--accent-ink);border:1.5px solid var(--line-strong);box-shadow:none}
.btn.ghost:hover{background:var(--surface-2);transform:none;filter:none}
/* keep buttons readable inside article prose (override link color/underline) */
.article a.btn{color:#fff;text-decoration:none}
.article a.btn.ghost{color:var(--accent-ink)}
.ctacard .sub{font-family:var(--fu);font-size:12.5px;color:var(--ink-soft);margin-top:12px;display:block}

/* FAQ */
.faq{margin:14px 0 8px}
.faq details{border-bottom:1px solid var(--line);padding:6px 0}
.faq summary{font-family:var(--fu);font-weight:700;font-size:18px;cursor:pointer;padding:14px 30px 14px 0;position:relative;list-style:none;color:var(--ink)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:2px;top:12px;font-size:24px;font-weight:400;color:var(--accent);transition:transform .2s}
.faq details[open] summary::after{content:"−"}
.faq details p{margin:0 0 16px;font-size:17.5px}

/* footer band */
.footcta{margin-top:56px;background:var(--surface-2);border-top:1px solid var(--line)}
.footcta .in{max-width:720px;margin:0 auto;padding:48px 22px;text-align:center}
.footcta h2{font-family:var(--fu);font-weight:800;font-size:clamp(24px,4vw,32px);margin:0 0 12px;letter-spacing:-.01em}
.footcta p{color:var(--ink-soft);margin:0 0 22px}
footer.site{border-top:1px solid var(--line);background:var(--surface)}
footer.site .in{max-width:1000px;margin:0 auto;padding:26px 22px;font-family:var(--fu);font-size:13px;color:var(--ink-soft);display:flex;gap:18px;flex-wrap:wrap;justify-content:space-between;align-items:center}
footer.site a{color:var(--ink-soft);text-decoration:none;margin-right:16px}
footer.site a:hover{color:var(--accent-ink)}

/* ---- blog hub ---- */
.hub-hero{padding:60px 0 30px;text-align:center}
.hub-hero .eyebrow{font-family:var(--fu);font-size:12.5px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--accent)}
.hub-hero h1{font-family:var(--fu);font-weight:800;font-size:clamp(34px,6vw,52px);letter-spacing:-.02em;line-height:1.05;margin:14px 0 14px;text-wrap:balance}
.hub-hero p{font-size:19px;color:var(--ink-soft);max-width:56ch;margin:0 auto}
.tracks{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin:26px 0}
@media (max-width:640px){.tracks{grid-template-columns:1fr}}
.tracks.three{grid-template-columns:repeat(3,1fr)}
@media (max-width:900px){.tracks.three{grid-template-columns:1fr}}
.tsec{background:var(--surface);border:1px solid var(--line);border-radius:16px;padding:22px;box-shadow:var(--shadow);border-top:4px solid var(--line)}
.tsec.coach{border-top-color:var(--coach)} .tsec.re{border-top-color:var(--re)}
.tsec.law{border-top-color:var(--law)}
.tsec .lab{font-family:var(--fu);font-weight:800;font-size:12px;letter-spacing:.09em;text-transform:uppercase;margin-bottom:4px}
.tsec.coach .lab{color:var(--coach)} .tsec.re .lab{color:var(--re)}
.tsec.law .lab{color:var(--law)}
.tsec .desc{font-size:15px;color:var(--ink-soft);margin:0 0 14px}
.plist{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:2px}
.plist a{display:block;font-family:var(--fu);font-weight:600;font-size:16px;color:var(--ink);text-decoration:none;padding:11px 12px;border-radius:9px;line-height:1.35}
.plist a:hover{background:var(--surface-2);color:var(--accent-ink)}
.plist a .soon{font-weight:600;font-size:12px;color:var(--ink-soft);opacity:.7}
.plist a .dek{display:block;font-family:var(--fb);font-weight:400;font-size:14px;line-height:1.45;color:var(--ink-soft);margin-top:3px}

@media (prefers-reduced-motion:no-preference){
  .fade{animation:f .5s cubic-bezier(.2,.7,.3,1) both}
  @keyframes f{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}
}
:focus-visible{outline:2px solid var(--accent);outline-offset:2px;border-radius:4px}

/* ============ hand-drawn motion graphics (Hormozi-style) ============ */
.sketch{--sk-accent:var(--accent);margin:36px 0;padding:22px 22px 6px;background:var(--surface);border:1px solid var(--line);border-radius:16px;box-shadow:var(--shadow);color:var(--ink)}
.sketch.re{--sk-accent:var(--re)}
.sketch.coach{--sk-accent:var(--coach)}
.sketch.law{--sk-accent:var(--law)}
.sketch .sk{display:block;width:100%;height:auto;overflow:visible}
.sketch figcaption{font-family:var(--fu);font-weight:600;font-size:14px;color:var(--ink-soft);text-align:center;margin:8px 10px 16px;line-height:1.5}
/* ink strokes */
.sketch .ink{fill:none;stroke:currentColor;stroke-width:2.6;stroke-linecap:round;stroke-linejoin:round;stroke-dasharray:1;stroke-dashoffset:1}
.sketch .ink.thin{stroke-width:1.8}
.sketch .ink.faint{opacity:.3}
.sketch .accent{stroke:var(--sk-accent);color:var(--sk-accent)}
.sketch .fillA{fill:var(--sk-accent);stroke:none}
.sketch .barfaint{fill:currentColor;opacity:.2;stroke:none}
.sketch .band{fill:var(--sk-accent);opacity:.15;stroke:none}
.sketch .dotmark{fill:var(--sk-accent);stroke:none}
/* hand-lettered labels */
.sketch .lbl{font-family:"Kalam","Comic Sans MS",cursive;font-weight:700;font-size:17px;fill:var(--ink)}
.sketch .lbl.sm{font-size:13px;font-weight:400}
.sketch .lbl.big{font-size:24px}
.sketch .lbl.accent{fill:var(--sk-accent)}
.sketch .lbl.faint{fill:var(--ink-soft)}
/* animated states */
.sketch .pop,.sketch .rise,.sketch .grow{opacity:0}
.sketch .pop{transform:scale(.55);transform-box:fill-box;transform-origin:center}
.sketch .grow{transform:scaleY(0);transform-box:fill-box;transform-origin:bottom}
.sketch.draw .ink{animation:sk-draw 1s ease forwards;animation-delay:calc(var(--d,0)*1s)}
.sketch.draw .pop{animation:sk-pop .5s cubic-bezier(.2,1.4,.4,1) forwards;animation-delay:calc(var(--d,0)*1s)}
.sketch.draw .grow{animation:sk-grow .6s cubic-bezier(.2,1.1,.4,1) forwards;animation-delay:calc(var(--d,0)*1s)}
.sketch.draw .rise{animation:sk-rise 2.4s ease-in-out infinite;animation-delay:calc(var(--d,0)*1s)}
@keyframes sk-draw{to{stroke-dashoffset:0}}
@keyframes sk-pop{to{opacity:1;transform:scale(1)}}
@keyframes sk-grow{to{opacity:1;transform:scaleY(1)}}
@keyframes sk-rise{0%{opacity:0;transform:translateY(4px)}20%{opacity:1}100%{opacity:0;transform:translateY(-40px)}}
@media (prefers-reduced-motion:reduce){
  .sketch .ink{stroke-dashoffset:0!important;animation:none!important}
  .sketch .pop,.sketch .grow{opacity:1!important;transform:none!important;animation:none!important}
  .sketch .rise{opacity:.85!important;animation:none!important}
}
/* disruptive opener graphic (below the short answer) */
.sketch.hero{margin:22px 0 30px;background:linear-gradient(180deg,color-mix(in srgb,var(--sk-accent) 9%,var(--surface)) 0%,var(--surface) 72%);border-color:color-mix(in srgb,var(--sk-accent) 32%,var(--line))}
.sketch.hero .lbl.big{font-size:27px}
.sketch.hero figcaption{font-size:15px;color:var(--ink)}